College Co-op: Social Media Analyst
About the Hiring Department:
The Social Media team sits within the Sales & Marketing division at Independence Blue Cross and is responsible for creating, publishing, and managing content across the organization’s social media channels. The team supports brand awareness, engagement, and community connection by executing content strategies, monitoring and responding to social conversations, promoting campaigns and events, and analyzing performance. The Social Media team works cross‑functionally with marketing, communications, and business partners to support company initiatives and advance IBX’s mission to improve the health and well‑being of the communities we serve.
Co‑op Job Description:
Help bring our brand to life online as a Social Media Co‑op Analyst at Independence Blue Cross. In this role, you’ll create content, engage with our audience, and support campaigns that connect members and communities to better health. You’ll assist in developing and scheduling posts across platforms (Facebook, Instagram, and LinkedIn), support community management, help track performance and compile reports, collaborate with other team members on campaigns, and contribute fresh ideas to keep our channels relevant and engaging.
Required Skills:
Proficiency with major social platforms (Facebook, Instagram, LinkedIn); basic copywriting and content creation skills; basic graphic design sense (experience with Canva or Adobe Express a plus); strong attention to detail and ability to manage multiple projects; interest in tracking performance and learning analytics tools.
Accepted Majors:
· Marketing
· Communications
· Journalism, Digital Media
· Advertising
Classification:
· Junior or Senior undergraduate student
· Recent graduate (must be within one year or less of the program start date)
Minimum GPA:
· 3.2 or higher
Independence Blue Cross is an Equal Opportunity and Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to their age, race, color, religion, sex, national origin, sexual orientation, protected veteran status, or disability.
Must have an Android or iOS device which is compatible with the free Microsoft Authenticator app.
Inclusion and Belonging
At IBX, everyone can feel valued, supported, and comfortable to be themselves, and all associates have a fair opportunity to achieve their full potential. We put these principles into action every day by acting with integrity and respect. Celebrating and embracing diverse thoughts and perspectives that make up our workforce means our company is more vibrant, innovative, and better able to support the people and communities we serve.
About Our Company
Serving more than 8 million people nationwide, including 2.5 million in southeastern Pennsylvania, Independence Health Group — together with its subsidiaries — is the leading health insurance organization in the Philadelphia region. Our mission to build healthier lives for you, your family, and your employees shapes our actions and decisions every day.
At Independence, we see each of our members as an individual, with unique needs and concerns. We’re dedicated to harnessing the very latest ideas and technologies to deliver access to care that meets those needs and surpasses your expectations. For more information about Independence access our website at www.ibx.com. We’re revolutionizing health care, and our focus is on you!
Equal Employment Opportunity
IBX is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to their age, race, color, religion, sex, national origin, sexual orientation, protected veteran status, or disability.
Agency Disclaimer
All resumes submitted directly to an Independence Blue Cross employee from a vendor via email, the Internet or in any other form without a valid written search agreement in place for this position from the Independence Blue Cross Family of Companies Human Resources Department will be deemed the sole property of Independence Blue Cross and the Independence Blue Cross Family of Companies. Please note that no fee will be paid in the event the candidate is hired by Independence Blue Cross or the Independence Blue Cross Family of Companies as a result of the referral or through means other than our established process.